A new study has found that social media is becoming increasingly capable of managing risk.
Key points: The research found that the social media giants like Facebook, Twitter and Google have a strong track record of managing social media risksThe researchers found that these platforms were managing social risk at levels that were more than two times higher than the average for other platformsThey found that Facebook, Google and Twitter were all more than 2.5 times more capable than other social media providers of managing the risk associated with social media.
The research, from the University of Technology Sydney and the Australian Centre for Social Media Research, found that each of these social media companies has a track record that shows they are capable of handling social media risk effectively.
In a series of experiments, researchers at the University at Buffalo in New York and the University and University of Sydney conducted a survey of more than 10,000 people across four countries, from a representative sample of 1,000 Australian adults.
The results of the study, which was published in the journal Risk Management, showed that social networks such as Facebook, YouTube, Twitter, LinkedIn and Instagram were capable of identifying risks, identifying where risks could be created and mitigating those risks.
“The social media data suggests that social platforms can effectively manage social risks.
And this suggests that it is not a case of a single platform being better at managing social risks than other platforms,” Professor John-Paul McVicar, lead author of the research and professor of management at the university, said.”
Professor McVICar said the study was an important step in helping to understand the risks that social platform users face.””
We need to recognise that the risks we are presenting to social media are more than just a handful of risks that can be effectively managed.”
Professor McVICar said the study was an important step in helping to understand the risks that social platform users face.
“As a society, we need to be better at dealing with risks that we create,” he said.
In the study researchers compared the risk of a particular type of social media content to the risk that the user would face if the user logged into a specific website or application.
For example, a social media account for a person living in Australia would be more likely to experience a social network site or application login failure if that account did not have access to the relevant content.
For an account on another platform, the risk was similar.
Social media accounts were also more likely than other types of social platforms to be logged into by an Australian user if that user did not use a particular social media site or app.
“We have seen the same patterns in other countries,” Professor McVickar said.